{"id":17653,"date":"2020-11-27T10:37:39","date_gmt":"2020-11-27T03:37:39","guid":{"rendered":"https:\/\/www.gosipgarut.id\/read\/?p=17653"},"modified":"2020-11-27T10:37:39","modified_gmt":"2020-11-27T03:37:39","slug":"umkm-garut-berkembang-pesat-beragam-produknya-diekspor-ke-mancanegara","status":"publish","type":"post","link":"https:\/\/www.gosipgarut.id\/read\/2020-17653\/umkm-garut-berkembang-pesat-beragam-produknya-diekspor-ke-mancanegara.html","title":{"rendered":"UMKM Garut Berkembang Pesat, Beragam Produknya Diekspor ke Mancanegara"},"content":{"rendered":"<p><span style=\"color: #ff0000;\"><b>GOSIPGARUT.ID &#8212;<\/b> <\/span>Usaha Mikro Kecil Menengah (UMKM) di Kabupaten Garut semakin berkembang pesat. Beberapa produk hasil UMKM sudah banyak yang diekspor ke luar negeri (mancanegara).<\/p>\n<p>Kepala Bidang Pengembangan Usaha Koperasi dan Usaha Mikro Dinas Koperasi dan Usaha Kecil Menengah Kabupaten Garut, Erni mengatakan, pemasaran dari produk UMKM di Kabupaten Garut sudah sampai ke luar negeri.<\/p>\n<p>\u201cProduk yang sudah dipasarkan keluar negeri adalah Kopi Sunda Hejo. Pemasarannya ke 3 negara,\u201d ucap Erni.<\/p>\n<p>Tak hanya itu, Kabupaten Garut memiliki beberapa produk unggulan seperti penyamakan kulit, kerajinan kulit, tenun sutera, batik tulis Garut, dodol Garut, akar wangi, kerajinan bambu dan juga kopi. Produk unggulan tersebut dipromosikan melalui event lokal ataupun nasional yang diselenggarakan oleh Diskop dan UKM Kabupaten Garut.<\/p>\n<p>\u201cUntuk pengembangan produk lainnya ada event-event yang diselenggarakan baik di tingkat nasional ataupun regional dan lokal. Sedangkan produk kulit tidak kontinyu pemasarannya sesuai orderan,\u201d ujar Erni.<\/p>\n<p>Selain itu, dalam memasarkan hasil produk UMKM di Garut, Dinas Koperasi dan UKM memiliki aplikasi sebagai layanan pemberdayaan dan pengembangan usaha bagi para pelaku usaha mikro Garut secara online. Aplikasi tersebut bernama Parigel yang dapat diunduh langsung melalui playstore.<\/p>\n<p>\u201cMereka bisa promosi melalui online dengan langsung order antar buyer dan produsen, dinas hanya memfasilitasi medianya saja. Dengan aplikasi tersebut bisa memberikan peluang bagi usaha mikro memanfaatkan teknologi informasi untuk pengembangan usahanya,\u201d lanjut Erni.<\/p>\n<p>Ia menambahkan, UKM di Kabupaten Garut difasilitasi dengan aplikasi ini untuk meningkatkan omset pemasaran. \u201cUKM difasilitasi secara berkelanjutan untuk mewujudkan peningkatan omzet usaha melalui aplikasi Parigel,\u201d ujar Erni.<\/p>\n<p>Sekretaris Dinas Koperasi dan UKM Kabupaten Garut, Nurrodhin mengatakan aplikasi ini untuk mendorong usaha mikro dalam pemanfaatan teknologi informasi di mana saat ini segala macam pelayanan sudah bisa melalui digital.<\/p>\n<p>\u201cKami tetap memfasilitasi untuk mendorong usaha mikro untuk memanfaatkan teknologi informasi atau platform E-Commerce bahwa kita ini memiliki E-Commerce bernama Parigel yang sudah berbentuk aplikasi,\u201d ucap dia. <b>(Yan AS)<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>GOSIPGARUT.ID &#8212; Usaha Mikro Kecil Menengah (UMKM) di&#8230;<\/p>\n","protected":false},"author":2,"featured_media":17655,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"two_page_speed":[],"footnotes":""},"categories":[239],"tags":[8353,8352,5028],"newstopic":[],"class_list":["post-17653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-berita","tag-ke-mancanegara","tag-produk-ekspor","tag-umkm-garut"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UMKM Garut Berkembang Pesat, Beragam Produknya Diekspor ke Mancanegara &#187; 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